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Decay theory — proposes that memory fades due to the mere passage of time. Information is therefore less available for later retrieval as time passes and memory, as well as memory strength, wears away.[1] When we learn something new, a neurochemical “memory… … Wikipedia
Cocktail party effect — The cocktail party effect describes the ability to focus one s listening attention on a single talker among a mixture of conversations and background noises, ignoring other conversations.[1] The effect enables most people to talk in a noisy place … Wikipedia

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